Will low starch EMS feed Ever Rule the World?

https://equine-nutrition161.brightsora.com/posts/horse-feed-for-forage-replacer-what-to-use-and-when

Horse feed rehabilitation feed supports gut health, feed intake and steady condition after sickness, journeying or hard work. Developed with roughage, electrolytes and key nutrients, it assists horses build strength and come back to optimal performance.