When negative results tarnish your online reputation, the goal is to shift the...

https://mega-wiki.win/index.php/Mastering_SERP_Classification:_A_Strategic_Guide_to_Auditing_Your_Branded_Results

When negative results tarnish your online reputation, the goal is to shift the narrative by building a stronger digital footprint. Instead of trying to force content down, focus on promoting positive assets that naturally outrank the bad links