Rank tracking is now a vanity metric. With AI Overviews driving a 30% CTR drop...
https://ameblo.jp/beausinspiringnews/entry-12965120854.html
Rank tracking is now a vanity metric. With AI Overviews driving a 30% CTR drop in Europe, we’re seeing a major rise in zero-click behavior. You cannot optimize for blue links that users no longer see