Procurement teams now start their buying journey with digital-first research...

https://www.rankbookmarkings.win/your-company-s-reputation-is-often-audited-before-your-sales-team-even-speaks

Procurement teams now start their buying journey with digital-first research long before they talk to your sales team. If your LinkedIn, G2, or Clutch profiles are outdated or empty, you signal a lack of operational maturity