Changing your SaaS pricing often means balancing fewer sign-ups against higher...
https://seo.edu.rs/blog/is-it-normal-to-lose-31-conversions-for-a-22-revenue-lift-on-pricing-11180
Changing your SaaS pricing often means balancing fewer sign-ups against higher revenue per customer. One case showed a 31% drop in conversions but a 22% lift in overall revenue